Investing for Survival from Warren
Buffett
Here are five fundamentals he distills down from more
than fifty years of experience:
·
You don’t need to be
an expert in order to achieve satisfactory investment returns. But if you
aren’t, you must recognize your limitations and follow a course certain to work
reasonably well. Keep things simple and don’t swing for the fences. When
promised quick profits, respond with a quick “no.”
·
Focus on the future
productivity of the asset you are considering. If you don’t feel comfortable
making a rough estimate of the asset’s future earnings, just forget it and move
on. No one has the ability to evaluate every investment possibility. But
omniscience isn’t necessary; you only need to understand the actions you
undertake.
·
If you instead focus
on the prospective price change of a contemplated purchase, you are
speculating. There is nothing improper about that. I know, however, that I am
unable to speculate successfully, and I am skeptical of those who claim
sustained success at doing so. Half of all coin-flippers will win their first
toss; none of those winners has an expectation of profit if he continues to
play the game. And the fact that a given asset has appreciated in the recent
past is never a reason to buy it.
·
With my two small
investments, I thought only of what the properties would produce and cared not
at all about their daily valuations. Games are won by players who focus on the
playing field — not by those whose eyes are glued to the scoreboard. If you can
enjoy Saturdays and Sundays without looking at stock prices, give it a try on
weekdays.
·
Forming macro
opinions or listening to the macro or market predictions of others is a waste
of time. Indeed, it is dangerous because it may blur your vision of the facts
that are truly important. (When I hear TV commentators glibly opine on what the
market will do next, I am reminded of Mickey Mantle’s scathing comment: “You
don’t know how easy this game is until you get into that broadcasting booth.”)
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